Norman Lear could not get "Mary Hartman, Mary Hartman" onto ABC, NBC, or CBS. The network standards departments would not clear it. So he went around them — five nights a week, syndicated directly to local stations, beginning in January 1976. Louise Lasser played Mary Hartman in every episode. She died Monday at her Manhattan home at 87, of natural causes. [1]
The show's satirical premise — a Midwestern housewife obsessed with the waxy yellow buildup on her kitchen floor, caught in a soap opera whose absurdities kept escalating beyond parody — required its operating condition to work. Mary Hartman could comment on American consumerism, sexual failure, and the violence of suburban routine precisely because it aired outside the editorial apparatus that would have sanded it down. The syndication model was not a distribution workaround. It was the political instrument. [2]
Lasser built the character with a kind of precise disintegration. Her Mary Hartman exists at the edge of a breakdown she never quite reaches — always explaining herself in the language of the commercials that interrupt her own program, always a sentence away from collapse. The performance earned her a Primetime Emmy nomination. She won a TV Guide Award. [1] What the awards catalogued was a kind of acting that had no template in 1976, partly because the show had no precedent: a prime-time satirical soap that ran five nights a week for two seasons, 325 episodes total, and was renewed because local stations kept signing on. [3]
Lasser married Woody Allen in 1966, his second wife, appearing in several of his early films including "Take the Money and Run" and "Bananas." They divorced in 1970. The marriage was documented first in 1966 and has led most obituaries by most outlets. It is not the most interesting sentence about her career. That sentence belongs to Lear and the FCC: the show existed because syndication allowed it to exist, and it changed the grammar of American television satire because Lasser's performance required the full weekly cadence — not a seasonal anthology, not a limited series, but five episodes a week in the rhythm of the soap opera it was consuming. [2]
She is survived by her partner, Michael Citriniti. [1]
The broadcasts are available. The waxy yellow buildup on Mary Hartman's kitchen floor is still not clean.
-- CAMILLE BEAUMONT, Los Angeles