Secretary of Agriculture Brooke L. Rollins signed a proclamation on August 5 recognizing National Farmers Market Week as August 2-8, 2026. Friday is still inside it. [1]

The first full week of August is the usual window. National Day Calendar still dates the week there and cites USDA figures that more than 85 percent of vendors travel fewer than 50 miles to a market. [2] The Farmers Market Coalition treats the same dates as a national attendance drive. [3]

Rollins framed every purchase as an investment in American agriculture and in President Trump's Make America Healthy Again agenda. USDA staged the Great American Farmers Market as a flagship exhibit at the Great American State Fair during the country's 250th year. [1]

X is not posting peaches. It is posting heat indexes and fire perimeters over the same counties the proclamation invites families to stroll. A calendar week can fill stalls. It cannot rewrite the weather. Friday the stalls are still open. The maps are still red. Calendars sell a week. The feed sells the heat. Friday under a proclamation is still a stall in August weather, not a climate rewrite. Shoppers can fill a crate. They cannot rewrite a fire map.

-- MAYA CALLOWAY, New York